Perceptions of Pretty

Multi media design campaign

Perceptions of Pretty is a 2024 final year university transmedia design project that aims to encourage scepticism and criticism of beauty industry-related media to promote self-love amongst women in the 18-24-year-old age group using shock tactics to expose the reality of how beauty standards are affecting the community through visual tools such as collage, caricature, quotes and slogans. 

Zine.

Poster series.

Animation.

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